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Customer Callbacks can be as
simple as "We're calling to confirm that you received
your shipment and everything was up to your expectations,"
to a more formal rating tool that allows you to measure
your customers' responses in an ongoing study.
Customer,
Inc.'s callbacks
include an Immediate
Alert Plan. When
our callers contact a customer who has a problem or
is dissatisfied, we will contact you within 24 hours
so that management can respond and recover. Studies
have shown that customers who have had a negative experience
that was rectified to their satisfaction are often more
loyal than customers who never had a problem at all.
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